South Lakeland digital agency MUV has announced a new web and digital marketing contract with L’Enfant Gallery of Georgetown, Washington D.C.
The Cark-in-Cartmel based firm will be working on the branding, web design and digital marketing for the prestigious institution.
The transatlantic commission will run until 2025, with the aim of presenting the huge array of original artwork to an online audience.
L’Enfant Gallery’s pieces include unique works dating back to the 17th century, with an emphasis on European masters, ancient sculpture and 19th – 20th century American works.
The gallery has stood for 50 years in Washington D.C. occupying its current location in historic Georgetown since 2003.
The Georgetown district is a bustling and cosmopolitan area of the American capital, famous for its culture and visitor attractions. Their 19th century building on Wisconsin Avenue is a landmark of the area and hosts an eclectic mix of historic pieces.
MUV’s marketing manager David Hamer said: “We have been in discussion with L’Enfant Gallery for over 18 months, to gain a deeper understanding of their goals, the challenges, and how we can take this historic building, and their artwork, and present it to an online audience.
“The owner and director of L’Enfant Gallery happened to see our work on the Discover Brampton brand during a visit. This led to an opening conversation, and a tendering process. We are delighted to be working with them.”
Peter Colasante of L’Enfant Gallery said: “After 50 years in business, handling physical tangible objects, I am finally ready to accept the technological age. I hope a website and a social media presence will allow my collection to reach a wider group of people and help a younger generation access, appreciate and own authentic art works and pieces of history.
“Our collection ranges from small affordable original prints to rare historic masterpieces, so after half a century limited to the brick and mortar in Washington DC, we are ready to go global.
“My children were born in Cumbria and I hope to retire there, so as we plan our family’s future, supporting a talented Cumbrian business seems perfect and I am happy MUV will take us into this brave new digital world.”
